Saturday, September 20, 2008

Product placement in pop music

From, this article by Eliot Van Buskirk: "Products Placed: How Companies Pay Artists to Include Brands in Lyrics."

Here's the punchline:

"things have gotten so weird in the music business that high-profile acts are inserting ads into their song lyrics. The next time you hear a brand mentioned in a song, it could be due to a paid product placement. And unlike magazines, songs are not required to point out which words are part of an advertisement."

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